Youngevity Inks Two Year $5.2 Million Single-Serve Coffee Agreement


San Diego, CA– June 15, 2015 – Youngevity International, Inc. (OTCQX: YGYI), a global direct marketer of nutritional and way of living products and also a vertically-integrated manufacturer of premium coffees for the commercial, retail and direct sales channels, revealed today that its wholly had subsidiary, CLR Roasters, has actually signed a five year agreement with JBM Sales & Marketing (“JBM”), a leading specialized food sales and marketing business.

The multi-year agreement grants CLR Roasters the unique right to roast, grind, and plan eight various kinds of coffee items in single-serve capsules for 2 personal label brands; Sarabeth’s and Brew La La. Each year of the arrangement, JBM will buy $2.6 million of single-serve units for a total of $13 million single-serve units over the 5 year agreement.

The very first 2 years of the agreement are ensured, although both CLR Roasters and JBM Sales and Marketing anticipate providing item throughout the five year regard to the written agreement. Upon the expiration of the 5 year term, the contract offers automatic renewals for successive terms of five years.

JBM Sales and Marketing CEO, Jerry Mintz, stated, “Both myself and our President, David Mintz, are quite impressed with CLR Roaster’s expanding capabilities into the single-serve market. We are happy to be working with such a great company and growing our company together.”.

“We are proud of CLR Roasters single-serve abilities and this agreement reinforces the ongoing growth of our personal label business,” said Ernesto Aguila, President of CLR Roasters. “We are hopeful that our relationship with JBM Sales & Marketing will certainly remain to broaden offered our complete line of product packaging services at CLR Roasters.”.

“We are bullish about the positive effect our single-serve abilities are having on our personal label business. This multi-year written agreement exhibits CLR Roasters ability to service our consumers’ needs on a full spectrum of packaging options.

This contract will begin favorably affecting CLR’s business in the third quarter,” stated Dave Briskie, Youngevity’s CFO and President of Commercial Development. “We expect leveraging all aspects of our “field to cup” capabilities including our single-serve product packaging capabilities over the next several quarters.”.